DFP (Doubleclick for Publishers) Tracking pixels

[Publisher1953]

I have an advertiser wishing to serve an ad on the eletter with Doubleclick for Publisher (DFP). We have a DFP account. The question: "Can we implement tracking pixels on the enewsletter placements to track performance?"

 

[frm.mwz]

I have an advertiser wishing to serve an ad on the eletter with Doubleclick for Publisher (DFP). We have a DFP account. The question: "Can we implement tracking pixels on the enewsletter placements to track performance?"

Just put the link to the tracking pixel into mwz with the correct URL and href by inserting the link the normal way as you insert other links that get tracked.
Then the tracking will show up in mwz stats.
Is that what you need? Otherwise, post more specifics.

 

[twisted1919]

@Publisher1953 - If it's about hiding a 1x1 pixel in the newsletter, then you can def. do that.